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Google Ad Grants

Google Ad Grants UK

Up to $10,000 a month in free ads

Eligible UK charities can advertise free on Google. We set it up and manage it.

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What you get

Your Ad Grant, fully managed

From application to monthly results, we handle every step.

Eligibility check and application

Campaigns for donations, volunteers and services

Monthly management to stay within Google's rules

Clear monthly report

Price plans

Choose your Ad Grant support

Clear, fixed prices. Monthly plans run month to month, with no long contract.

Monthly

From

£145

Managed

From £145/month

Monthly management to stay within Google's rules, up to 3 campaigns and a monthly report.

Monthly

Most popular

From

£245

Growth

From £245/month

Up to 6 campaigns, conversion tracking, landing page advice and a monthly report.

Monthly

From

£395

Impact

From £395/month

Unlimited campaigns, landing page improvements, monthly review call and quarterly strategy.

Who it is for

For charities ready to be found

Most UK registered charities can apply.

Charities applying for the first time

Charities ready to make full use of their grant

Charities reactivating a paused Ad Grant

Illustration of a person riding a megaphone out of a tablet to promote a campaign

Benefits

Reach people when they're searching

Appear at the top of Google, with no ad budget needed.

More people finding your services

More volunteer enquiries

More visits to your donation page

How it works

Four steps to free advertising

1

Free eligibility check

2

Website ready for Google's standards

3

Application and set-up

4

Monthly management and reporting

FAQ

Google Ad Grants questions, answered

Prefer to talk it through?

Book your free 30-minute Digital Health Check.

What are Google Ad Grants?

A Google programme giving eligible charities free text ads in search results, up to $10,000 a month.

Is my charity eligible?

Most UK registered charities are, provided the website meets Google's quality standards. We check for free.

How do charities keep their Ad Grant?

By managing the account every month and following Google's programme rules. That's what we do.

Claim your free Google advertising

Find out in minutes if your charity is eligible.

Check my eligibility →