Google Ad Grants is a Google programme that gives eligible charities free text ads in search results, worth up to $10,000 a month.
Is my charity eligible?
Most UK registered charities are, provided the website meets Google’s quality standards.
What can the ads be used for?
Campaigns can promote your services, recruit volunteers and send visitors to your donation page, at the moment people are searching.
How do charities keep their Ad Grant?
By managing the account every month and following Google’s programme rules. Accounts that are left unmanaged can be paused.
